Certifications and Labels in the Coffee Industry: What do they Mean?

 In Coffee, Quality

For avid coffee lovers, the answer is never “should I have some coffee?” Instead, the question is “how can I choose the best coffee?” One of the ways that Exim Products helps customers to get the best coffee to meet their needs is by helping them to understand the many labels and certifications that the coffee itself may get. This is one of our most popular questions from people seeking to buy the best quality coffee in New Jersey or internationally, and we have collected some of the most popular labels and certifications to explain to you today.

UTZ Certified

UTZ certification indicates that your coffee has been produced sustainably, taking into consideration the health of the planet and the people working with your coffee. This program helps farmers to farm in ways that are better for the environment, ensures good working conditions, and promotes community safety.

USDA Organic

The USDA certifies food as organic if those food producers can demonstrate that 95% of their ingredients and contents are organic and thus free of synthetic additives including pesticides, fertilizers, and dyes, and ensures that no industrial solvents are used.


Like the USDA Organic seal, the JAS seal indicates that food is organic—but this one is certified by organic experts in Japan, not just the US.

Rainforest Alliance Certified

The Rainforest Alliance certification ensures that rainforests are protected by sustainable farming practices. Since up to 80% of coffee production can occur in rainforest areas, this is vital to saving our rainforests. UTZ merged with the Rainforest Alliance recently, making your products even more safe for the environment.

Fair Trade

This certification deals directly with people, and promotes social sustainability by ensuring that coffee farmers are paid a fair wage for their products.

Now that you know the importance of these certifications and labels, you’re ready to get started on your own perfect cup! To order today, contact Exim Products.

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